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Marketing Built on Solid Foundations.
The name “Concrete Internet Marketing” started as a metaphor — building solid digital foundations for businesses. Then concrete contractors started calling. Turns out the name worked on both levels. Now we lean into it completely.
We’re a marketing agency run by Jeremy Redlinger out of Elk River, Minnesota — focused exclusively on helping concrete contractors get more leads, follow up faster, and book more jobs.
The Story
How We Got Here.
In the early 2000s, while most businesses were still relying on phone books, Jeremy was already building websites and figuring out how Google worked. Not because it was trendy — because it was interesting, and because it clearly mattered.
By the time Concrete Internet Marketing launched in 2016, the name was meant to communicate one thing: we build solid digital foundations. Good SEO. Clean websites. Marketing that actually holds up over time. The concrete metaphor was intentional — but it wasn’t about the industry.
Then concrete contractors started finding us. And it turned out the fit was really good. High average job values. Underserved by quality marketing agencies. Owners who are genuinely great at what they do but don’t have time to figure out Google.
So we made a decision. Instead of being decent at marketing for everyone, we’d be excellent at marketing for one specific type of business. We went all in on concrete contractors — and we haven’t looked back.
How We Work
A Few Things We Actually Believe.
Not a mission statement. Just the things that actually guide how we work with clients.
Leads Beat Impressions
We don’t report on how many people saw your ad. We report on how many called, filled out a form, or booked an estimate. If the marketing isn’t generating real inquiries, it isn’t working — and we’ll tell you that.
Niche Over Everything
Generalist agencies try to be good at marketing for everyone. We chose to be excellent at marketing for concrete contractors. The narrow focus is the advantage — not a limitation.
Honest Before Comfortable
If something isn’t working, we say so. If a service doesn’t make sense for your budget or your market, we’ll tell you that instead of selling it anyway. We’d rather lose a sale than lose your trust.
Why Concrete Specifically
The Name Was a Coincidence. The Focus Wasn't.
Concrete contractors are genuinely great at what they do. They build things that last. But most of them are running their business from a truck, answering calls between jobs, and haven’t had time to figure out why their Google rankings don’t move.
The marketing opportunity in this industry is real. High average job values. Homeowners actively searching and ready to hire. Competitors who haven’t invested in marketing seriously. And almost nobody doing AI search optimization yet.
We can make a real difference for a concrete contractor in a way that’s harder to do when you’re splitting attention across twenty different industries.
What People Actually Say.
“Jeremy is a top-notch consultant. He asked the right questions, jumped in right away, and solved my SEO issues. He took on my problem as his own and just got it done. I keep finding myself spontaneously recommending him to friends unsolicited — he’s that good.”
“Completely restructured and optimized our website, elevating our brand and driving measurable growth within just a few months. Jeremy is proactive, highly professional, and brings expertise that translates into real results.”
“Great work — extremely responsive — immediate results. He has been patient helping us understand what we need to do. We have seen immediate results from the work we have done with him. A valuable partner of our business.”
Let's See If We're a Good Fit.
Book a free 30-minute discovery call with Jeremy. He’ll look at your current marketing setup, tell you honestly what’s working and what isn’t, and show you exactly what he’d do to get you more concrete jobs.
No obligation. No sales pressure. Just a straight conversation.