Questions concrete contractors actually ask.
About our services, pricing, how we work and what to expect. Don't see yours? Ask us on a free call.
General
Do you only work with concrete contractors?
Yes. Driveways, patios, stamped and decorative, flatwork, foundations and commercial concrete. Focusing on one trade is on purpose: it means we already know your customers, your busy season and the searches that bring in work.
Do you work with contractors outside Minnesota?
Yes. We're based in Elk River, Minnesota, and work with concrete contractors across the U.S. Everything we do happens online and over the phone, so location doesn't matter.
What size concrete business do you work with?
Everyone from solo operators to established crews. What matters more than size is that you want to grow and you're ready to follow up on the leads we bring in.
I've been burned by an agency before. Why would this be different?
It's the story we hear most. We measure what matters to you — leads, booked estimates and cost per job — and report on it in plain English, so you never have to wonder what you're paying for.
How do I know if marketing is worth it?
Concrete jobs are high-value, so it usually takes only a few extra booked jobs to cover the cost. Results vary by market. On a free call we'll look at yours and give you an honest picture.
Services
What's the difference between SEO and Local SEO?
SEO gets you into the regular Google results. Local SEO gets you into the map pack — the map with three businesses that shows up for searches like "concrete contractor near me." For most concrete contractors the map pack brings in a lot of calls, so we usually handle both together.
Do I need a new website, or can you work with what I have?
It depends on how fast it is, how it works on phones and whether it makes calling easy. We'll look at it first and we won't push a rebuild you don't need.
What is AI search (GEO), and do I need it?
More homeowners are asking ChatGPT, Google AI and other assistants for contractor recommendations. Generative Engine Optimization (GEO) helps those tools understand and recommend your business. It works hand in hand with SEO, and few contractors are doing it yet. We'll tell you on the call whether it makes sense for you now.
Should I run Google Ads or focus on SEO first?
Often both: ads bring in leads now while SEO builds up over a few months. If budget is tight, we'll help you pick the one that fits your situation.
What does the Growth System actually do?
It sends an instant text when a lead fills out a form or you miss a call, puts every lead in a simple pipeline, keeps texts and emails in one inbox, sends appointment reminders and review requests, and tracks where every lead came from. See how it works.
Can I pick just one service?
Yes. Every service works on its own. They just work better together.
Pricing
How much does it cost?
It depends on your market, your competition and which services you need. After a free call you'll get a custom proposal. See how pricing works.
How much should I budget for Google Ads?
We usually suggest starting with $1,500–$2,500 or more a month in ad spend, which goes straight to Google and is separate from our management fee.
How much does a new website cost?
It depends on how many pages you need, whether we're starting fresh or redesigning, and the content and integrations involved. It's a one-time project, and you'll get a quote after we look at what you have.
Are there long-term contracts?
We'll talk through terms on the call. SEO takes a few months to build, so we'll be upfront about the commitment that makes sense for what you want to do.
Is there a setup fee?
Some services include a one-time setup, such as ads, new websites and the Growth System. Your proposal shows exactly what's one-time and what's ongoing.
Process
What happens on the discovery call?
It's 30 minutes, with no pitch deck. We look at your rankings, Google Business Profile, website and competitors, show you where leads are slipping away, and answer your questions. Book a call.
How much of my time does this take?
During onboarding we'll need your services, service area, some photos and access to a few accounts. After that, most contractors spend about 15–30 minutes a week with us.
What do I need to provide?
Access to your Google Business Profile, your website, Google Analytics and Search Console (and Google Ads if we run ads), plus a list of your services, the towns you serve and photos of your work.
How do you communicate and report?
You get a plain-English monthly report with rankings, traffic, leads and cost per lead. Ad clients get more frequent updates early on. Day to day, you can call, text or email us.
Can you take over from my current agency?
Yes. We start with an audit of what's in place, keep what's working, fix what isn't and make sure you own your accounts.
Results
How long until SEO shows results?
Usually a few months. You may see early movement in months two and three, with stronger results building after that. It varies with your market and competition.
How will I know the marketing is working?
Every lead is tracked back to where it came from. Your monthly report shows leads, cost per lead and how things are trending, so you can see what's paying off.
Can you guarantee rankings or leads?
No, and be careful with anyone who does. Nobody controls Google. What we can promise is honest work, clear reporting and realistic expectations.
What if it's not working after a few months?
You'll see it in the reports at the same time we do. We'll make changes, explain why, and have an honest conversation about what to do next.
Do you have case studies?
We don't publish client results on this site. On a call we'll show you exactly how we'd track leads and booked jobs for your business, so you can judge the results for yourself.
Still have a question we didn't cover?
Ask us directly. A free 30-minute call is the fastest way to get an answer for your business.
Ready to get more concrete jobs?
Pick a time on the calendar. We'll learn about your business and what you need, then talk through how we can help.
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