Online Advertising

Advertising Services That Deliver Measurable Results

Maximize your visibility and turn ad clicks into real customers with a PPC strategy powered by our in-house CRM system — built to capture, track, and follow up with every lead automatically.

PPC Features That Drive Results

Target the right searches, ship compelling ads, and turn clicks into customers with continuous optimization and clear tracking.

Keyword Research & Strategy

Find and prioritize high‑intent keywords so ads reach the right audience and improve Quality Score.

Ad Creation

Craft persuasive ads and iterate quickly to lift CTR and conversions across devices and formats

Campaign Management

Continuously monitor and optimize bids, budgets, and targeting to hit ROI goals with minimal waste

Landing Page Optimization

Turn more clicks into customers with fast, mobile‑first pages that match ad messaging and guide action.

How Our CRM Enhances Your PPC Campaigns

Running ads is only part of the equation. Our CRM ensures that every click — whether from a Google ad, display campaign, or YouTube pre-roll — is tracked, followed up with, and turned into opportunity.

Form & Landing Page Integration

Every PPC landing page includes smart forms that feed leads directly into your CRM — no manual entry or lost submissions.

Automated Follow-Up Workflows

When a lead comes in, our CRM immediately follows up via email or text – increasing your conversion rate without adding to your workload.

Ad Source Tracking & Attribution

Know exactly which ad, keyword, or campaign your leads came from — and which ones drive the most conversions.

Smart Appointment Booking

Make it easy for ad leads to book time with you. Our built-in calendar lets them schedule calls or estimates directly from your PPC funnel.

Why Our Online Advertising Wins

Move beyond clicks with systems that capture every lead, track every action, and scale profitably – turning ad spend into measurable growth.

Full‑Funnel Focus

Built to capture leads, book calls, and track sales—so spend translates into revenue, not vanity metrics.

Closed‑Loop Tracking

Every click, call, and form is captured, attributed, and synced—making optimizations fast and accountable.

Automation at Scale

Smart bidding, rules, and workflows keep performance climbing as budgets and audiences expand.

Conversion Engine

Message‑matched pages, retargeting, and CRM follow‑ups work together to turn interest into outcomes.

See What Our Clients Have to Say

Trusted by concrete and coating contractors nationwide, our SEO, PPC, and CRM solutions turn marketing into profit

Frequently Asked Questions

Find clear answers to common questions about our online advertising and automation services.

What platforms do you manage online advertising on?

At Concrete Internet Marketing, we manage online advertising across all major platforms giving your business the visibility it deserves wherever your customers spend time online.

Our core platforms include:

  • Google Ads – Search, Display, Shopping, Performance Max and YouTube campaigns designed to capture high-intent buyers.

  • Meta Ads (Facebook & Instagram) – Audience-based targeting and remarketing to build awareness and drive conversions.

  • Microsoft Advertising (Bing) – Expanding reach to additional search audiences with strong buying intent.

  • YouTube & Video Campaigns – Engaging, brand-building video ads optimized for conversions.

Every campaign we run is connected to your CRM and automation system, so you can track every click, call, and form submission back to its source. That means you’ll know exactly which ads produce real leads and sales not just traffic.

At Concrete Internet Marketing, every online advertising campaign we run is fully connected to your CRM and marketing automation system, so you can see exactly how your ads turn clicks into customers.

Here’s how we track performance from start to sale:

  • Conversion tracking – Every call, form submission, message, or purchase is logged automatically.

  • Source tagging – Leads are tagged by ad platform, keyword, and campaign, so you always know where they came from.

  • Pipeline visibility – Once in your CRM, you can watch leads move through your funnel in real time from initial contact to closed deal.

  • Revenue reporting – We connect sales data back to the specific ad that generated it, giving you a true ROI snapshot.

  • Automated dashboards – You get live performance reports that show how much revenue each campaign is producing.

This level of transparency means you’ll never wonder whether your ads are working and you’ll have proof of performance down to the dollar.

Most agencies focus on clicks and impressions. At Concrete Internet Marketing, we focus on revenue. Our online advertising strategy combines expert ad management, CRM integration, and marketing automation to turn every click into a measurable opportunity.

Here’s what sets us apart:

  • Automation-first setup – Every lead from your ads is automatically captured in your CRM and tagged by campaign for instant follow-up.

  • Real-time reporting – Custom dashboards show performance, cost per lead, and revenue by platform, ad, and keyword.

  • Full-funnel visibility – We don’t stop at conversions we track leads all the way through your pipeline to prove true ROI.

  • Data-driven decisions – We use AI-powered insights and ongoing optimization to scale what works and eliminate waste.

  • Unified marketing system – Your ads, CRM, and follow-ups work together to create a consistent, predictable flow of leads and sales.

Our difference is simple: we don’t just manage ads we build a complete advertising system that’s designed to grow your business automatically.

Yes Concrete Internet Marketing manages both lead generation and e-commerce advertising campaigns. Whether your goal is to drive calls, form submissions, or online sales, our approach connects every click to measurable results through your CRM and automation system.

For lead generation, we build high-converting Google and Meta campaigns that capture form fills, calls, and appointment bookings then automatically follow up through email and text workflows to maximize conversions.

For e-commerce, we create Google Shopping, Performance Max, and retargeting campaigns that drive product sales while syncing purchase data directly into your CRM for accurate revenue tracking.

No matter your business type, our system turns ad spend into actionable data, qualified leads, and real revenue growth all managed and tracked under one roof.

Ready to Grow Your Concrete Business?

Book a Discovery Call