Peter Doran Lawn & Landscaping’s website was nearly 15 years old and was in desperate need of a fresh new look. The website was also in need of new structuring as the old structure was not search engine friendly nor did it have a good user experience. Furthermore, Google Analytics was installed but it was not customized which made it hard to understand the data being collected.
After just 1 year of collecting data, Peter Doran Lawn & Landscaping’s website is ranking on the first page of Google for over 350 keywords. The websites traffic has nearly tripled which has also resulted in 3 times as many leads generated from just one year ago. Furthermore, since the Google Analytics data is customized, we are able to tell exactly where the websites most profitable traffic is coming from and which keywords are resulting in new leads for the business.